We are building a best-in-class marketing team from the ground up and are seeking an experienced, analytical, and AI-forward Paid Media & Ad Operations Lead. In this highly visible, client-facing role, you’ll own all aspects of campaign execution, optimization, troubleshooting, compliance, and reporting for paid media across our client portfolio. You will work closely with our strategist/account lead and project managers to deliver measurable results, outstanding client service, and help establish and refine our core paid media processes as our team grows.
What you do
Set up, launch, monitor, and optimize paid advertising campaigns across platforms including Google Ads, Facebook/Instagram, LinkedIn, and others. Execute banner, display, retargeting, and other digital campaign types per client and strategist briefs. Manage campaign trafficking and ad placements, uploading creative assets provided by the creative team. Work directly in-platform to ensure campaigns run smoothly, on time, and on budget.
Track, manage, and optimize campaign budgets and spend, ensuring efficient allocation and maximizing ROI. Provide real-time updates and recommendations for budget utilization and optimizations. Confidently work with substantial ad budgets, understanding the rigor and process required for campaigns at scale.
Spearhead the development, documentation, and continual improvement of paid media processes, including campaign setup, QA, reporting, and budget tracking. Establish and refine standard operating procedures to support agency growth and client excellence.
Serve as the primary client-facing expert for all media execution, reporting, and ad operations questions. Present campaign performance, explain metrics and optimizations, and translate data into actionable insights for clients. Make proactive recommendations to clients based on campaign data and industry best practices.
Build, customize, and maintain real-time dashboards (using Google Data Studio, Looker, Tableau, or similar) for internal and client reporting. Create detailed, deep-dive monthly campaign reports that analyze performance, trends, optimizations, and key learnings. Present monthly campaign reports to clients, clearly communicating results, insights, and actionable recommendations in a client-facing setting.
Leverage AI-powered tools and automation platforms to optimize campaign management, reporting, and workflows. Stay ahead of AI trends in ad operations and recommend/implement new solutions to increase efficiency and performance.
Liaise with vendors, ad tech platforms, and publishers for campaign setup, troubleshooting, and optimization. Ensure all campaigns are compliant with platform policies and requirements.
Conduct thorough quality assurance for all campaign setups, including verification of tracking, URLs, and adherence to platform policies. Oversee campaign compliance and promptly address any policy issues or disapprovals. Identify and resolve campaign delivery issues and serve as the point of contact for escalations with platform support teams.
Set up and manage basic email and drip marketing campaigns via platforms like Mailchimp, HubSpot, or similar (no content creation required; technical execution only).
What you need to succeed
What Will Set You Apart
About 500 Designs
Join the team of passionate problem solvers at 500 Designs, the award-winning design agency based in sunny Irvine, California. As one of the fastest-growing companies in the U.S., we’re looking for talented individuals to help us tackle new challenges with wonder and curiosity.
Our 140+ person team specializes in strategy, branding, UI/UX, web design, creative, and development, providing clients with top-notch solutions that make a real impact. From crafting comprehensive brand strategies to designing stunning websites, we’re committed to delivering innovative and high-quality work that helps our clients thrive.
At 500 Designs, we’re not just a workplace – we’re a community of talented individuals who are dedicated to growing, learning, and pushing the boundaries of what’s possible. If you’re a passionate problem solver who’s looking for an exciting and fulfilling career in the design industry, we’d love to hear from you. Join us and help shape the future of design.
Open positions
The secret ingredient to our company’s success and seamless work is the well-being of our team members. Let our Glassdoor rating speak for itself.
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