Your Role
You are a wordsmith who spearheads story flow for our client’s websites, balancing the brand’s voice/tone with their user engagement strategy. You work with the strategy team to shape a brand’s personality and develop a unique voice and tone. You are responsible for all copy touchpoints throughout the brand experience including websites, applications, and presentations, all beautifully and cleverly written.
What You’ll Do
- Develop brand personality (tone/voice)
- Write content that reflects the brand’s personality
- Spearhead storyflow and communicate your vision with other writers on the team
- Create marketing copies, prose, narratives that clearly communicates the brand’s message
- Research and understand the brand’s needs and address them through writing
- Conduct research on industry-related topics and identify gaps in our content
- Assist in identifying brand positioning in rebranding projects
- Collaborate with designers to enhance text with visual aids
- Refine language and tone used by the brand to create brand guides
What You Should Have
- 3+ years proven work experience as a Senior Writer, Senior Copywriter, Product Copywriter or similar role
- Portfolio of websites/apps where you lead and wrote content
- Excellent writing and editing skills, with a keen eye for detail
- Strong ability to write content adapting to the brand’s voice, tone, and needs
- Solid time-management skills
- Basic keyword search knowledge
