Towards Greater Heights

Ripple featured

Transforming the way you experience healthcare, putting members at the center and in control.​

“We had a wonderful experience working with 500 Designs to create our new website. The team made sure they understood what we were looking for, and they delivered time and time again – both in terms of speed and design. They were, and continue to be, super responsive and thoughtful creative partners.”

Missy Bradley

VP of Marketing, Stillwater Brands

About Ripple​

Stillwater Brands is committed to matching every consumer with the cannabinoid that’s best for them — no judgment, no hassle, no fear.

We’re here to make all grandmothers feel better. If we can help everyone else, all the better.
Ripple

The Objective

Refresh the website to be inclusive of more locations, and reflect Ripple’s 2x faster messaging.

Ripple Objective

The Challenge

Graphic exploration​

Amplify Ripple’s benefits through new imagery and graphic elements.

New messaging

Apply Ripple’s new core messaging across all website pages.

Location specific content

Allow customers to easily choose their location then seamlessly deliver the specific content tailored for them.

Ripple Strategy

Our Strategy

Heighten the Lifestyle

We used vibrant lifestyle photos to help customers picture themselves experiencing Ripple’s fast-acting effects.

Put the Fun in Functional​

With multiple products available, we used a layout that keeps the focus on Ripple’s unique forms and flavors.
Ripple Strategy

Created Consistency ​

To strengthen Ripple’s consistent experience messaging, we ensured that the content and graphic elements presented a cohesive visual story.
Ripple Created Consistency
Ripple Created Consistency

Team

Ripple

Justin Signer

Co-founder

Missy Bradley

VP of Marketing

Nikki Kujawski

Senior Brand Manager

Team

500 Designs

Vivienne Piong

Creative Director

Faith Saifullah, Patricia Espino, Kaye Villanueva​

Designers

Lara Gotis

Project Manager

Kat Rodriguez

Copywriter

Phyllis Chen

Lead Designer​

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