Product Redesign

Fashion Rebooted

Client

Eggie

Year

2019

Services

User Interface, User Experience

Eggie has become a go – to shopping destination for today’s consumers who love to reinvent their looks and don’t want to be boxed into one style. Eggie pushes the boundaries of fashion while still keeping simplicity in classic staple pieces. Our pieces are designed to allow our customer to express themselves through clothing.

Deliverables

Branding

User Interface

User Experience

Our Strategy

Eggie

2018

A Home for Eggie
The new website

What is it, and who is it for? Eggie asked us to help design eggieshop.us to connect with their target demographic in collaboration with Eunice and Chenny from Eggie. 

With a significant amount of ecommerce clothing sites, it can be hard to stand out. We worked closely with Eggies team to create a remarkable visual style, in keeping with the brand and improve sale conversions with simplified interface.

By making the site easy to navigate and easier to interact with, the redesign aims to drive more sales through the improved  e-commerce website.

“Blending organic illustration with clean and crisp UI was a challenging but fun problem to solve. The bright colors and clean layout created a lot of opportunity to play around with the product shots.

Christine Lee, Designer
Why Eggie?
Targeting the user

Eggies website is a shopping journey that unveils new items in a way that leaves the user wanting to see more. The new website allows the user to discover effortlessly.

It’s Out There
Eggie in the wild

An Edgy design crafted for a specific target audience, the new Eggie website certainly grabs attention while maintaining an elegance that will no go out of fashion.

The web app and page redesign have resulted in a 350% increase in overall sign-ups, doubling the sign-up conversion rate.

500 Designs provides the advantages of having a full-time designer in-house while only working part-time. Their fast delivery time and quality inspire confidence in their work.”

Chenny Xu Director of Commerce, Instaco

500 Designs are our go to design team

“We have used 500 Designs on a number of projects and we keep going back for more. They are so easy to work with and deliver consistently regardless of the challenges we present to them. Thank you again!

Chenny Xu, Director of Commerce, Instaco

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The Team

Inspiration

Chenny Xu

Director of eCommerce

Creative Director

Vivienne Piong

Lead UI/UX

Rorie Ciriaco

Ready to make some magic?

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