Digital Marketing Strategist

LATAM

Explore our Digital Marketing Strategist position

The Digital Marketing Strategist supports the development and execution of integrated digital marketing strategies for a diverse client portfolio.

This role blends strategic thinking with hands-on execution. You will collaborate with marketing leadership and cross-functional teams to design campaigns, execute programs, analyze performance, and improve results.

Because every client engagement is unique, the ideal candidate is comfortable working across channels, learning new tools, and adapting strategies to different industries and business goals.

What you do

Marketing Strategy & Planning

Support the development of integrated marketing strategies across channels, including paid media, email marketing, social media, SEO, andcontent marketing.
Help translate client business goals and objectives into actionable marketing plans and campaign strategies.
Contribute to defining target audiences, messaging frameworks, and channel strategies.
Participate in strategic planning sessions and marketing workshops.
Identify opportunities across the customer journey, from awareness and acquisition to engagement and conversion.
Conduct audience research, competitive analysis, and market research to inform marketing strategies.
Monitor marketing trends, platform updates, and emerging digital channels.

Campaign Execution & Program Management

Execute and manage campaigns across digital channels such as:
- Paid media (Google Ads, LinkedIn, Meta, etc.)
- Email marketing
- Organic and paid social media
- Content creation, promotion, and distribution
Coordinate with designers, copywriters, and developers to launch marketing initiatives.
Ensure campaigns launch accurately and align with established strategy and brand guidelines.
Take ownership of select campaigns or initiatives from planning through execution and reporting.
Coordinate timelines and deliverables across multiple projects.

Performance Tracking & Optimization

Monitor campaign performance and analyze key marketing metrics, including traffic, engagement, conversions, and ROI.
Support the creation of marketing dashboards and campaign performance reports.
Identify opportunities to improve campaign performance through optimization and testing.
Support marketing audits and campaign reviews to identify growth opportunities.

Client & Team Collaboration

Prepare marketing strategies, campaign briefs, and performance reports with the Associate Director of Brand Strategy.
Translate marketing insights and data into actionable recommendations.
Work with designers, developers, content creators, and marketing leadership to ensure alignment between strategy, creative execution, and campaign performance.

What We're Looking For

Core Skills

Strong understanding of digital marketing fundamentals across multiple channels
Familiarity with paid media platforms such as Google Ads, LinkedIn, and Meta
Experience with email marketing platforms and campaign management
Strong understanding of social media marketing and content distribution
Ability to analyze marketing data and draw actionable insights
Strong project management and organizational skills
Excellent written and verbal communication skills

Mindset & Qualities

Curious and eager to learn new marketing disciplines
Comfortable working across multiple projects and industries
Strong problem-solving mindset
Detail-oriented with the ability to execute campaigns accurately
Collaborative and comfortable working in cross-functional teams
Adaptable in a fast-moving agency environment
Can work independently and proactively problem solve

Preferred Qualifications

1-3 years of experience in digital marketing, marketing strategy, influencer marketing or other agency environments
Experience supporting or managing campaigns across multiple digital channels
Familiarity with marketing and analytics tools such as:
- Google Analytics / GA4
- Paid media platforms
- Social media management tools

About 500 Designs

Why Join 500 Designs

Work with an award-winning creative and digital strategy team
Collaborate on impactful projects for global brands and innovative startups
Develop skills across multiple areas of digital marketing
Be part of a collaborative environment focused on learning and growth

Join us in working extraordinarily

Open positions

Discover the role that’s best for you

HR Manager – AI focused

Brand and Graphic Designer

Head of SEO

Mid-level UI UX Designer

QA Lead

Brand and Graphic Designer

Associate Technical Producer

Motion Graphic Designer

UX UI Designer

Joyful teams create meaningful work

The secret ingredient to our company’s success and seamless work is the well-being of our team members. Let our Glassdoor rating speak for itself.